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ProxpatMedia

Video · Production

Video production in Dubai, cut for where it runs.

A video production company in Business Bay making ad creative, social content, Reels, TikToks and corporate video for businesses in Dubai and Abu Dhabi: concepted, shot, edited and cut for every place it will run. From AED 2,500 per project, reviewed frame by frame before anything goes out.

The hook goes in the first frame. Not the logo.

Rate
From AED 2,500 / project
Includes
Concept, shoot, edit, cutdowns
Formats
16:9 · 1:1 · 4:5 · 9:16
Fig. 1Reference footage, not client work. Client rushes stay with the client.A gloved hand lifts a strip of film negative from a light table.

01What we make

Four kinds of work, one team.

01Ad creative
02Social content
03Corporate and brand video
04Editing and cutdowns

02Every kind of video work

Shooting, editing, Reels and TikTok, each on its own page.

  • Video shooting

    Shoot days in Dubai and Abu Dhabi, framed wide enough to crop for every platform.

    Quote per brief

  • Video editing

    New footage or footage you already have, edited and cut down for where it runs.

    Quote per brief

  • Reel editing

    Instagram Reels cut around the first second, the caption and the sound-off viewer.

    Quote per brief

  • TikTok video editing

    TikToks edited to feel native to the feed, not like an ad resized to fit it.

    Quote per brief

  • Video production in Abu Dhabi

    The same process on location in Abu Dhabi, planned from Business Bay.

    From AED 2,500 / project

03How a project runs

Planned around the cuts, not the shoot day.

01Brief
02Concept and hooks
03Production and direction
04Edit and review
05Cutdowns and delivery

Every format

One shot, reframed four ways.

Choose a format and watch what each one gives up. Deciding that on set is most of the difference between a shoot that produces one ad and one that produces a campaign.

16:9 · YouTube, the website, pre-roll

Reference footage, not client work.

04Creative review

What the pen looks for.

  • The hook is in the first frame.

    The logo can wait. A viewer decides in the opening whether there is anything here for them.

  • Sound off is the default.

    If the words matter, they are on screen, sized for a phone held at arm’s length.

  • Shot wide, so it crops tall.

    Reframing is decided on set. Rescuing a 9:16 from a tight 16:9 costs the shot.

  • One message per cut.

    A second message is a second ad, and it deserves its own test.

  • Hands on the product.

    Something being used says more than something being displayed.

Part of every audit, and every edit.

05Ad creative

Made to be tested, not admired.

06Price and terms

From AED 2,500 per project.

07Out of scope

What we turn down.

  • Not offered: One film in one format

    A shoot that produces a single cut has spent the day on the least useful version of itself. Every project is planned for the formats it will actually run in.

  • Not offered: Stock footage passed off as a shoot

    If a project uses licensed footage, it is labelled as licensed footage — the same rule this site follows for its own reference frames.

  • Not offered: Views reported as results

    A view is an input. Creative is judged by what happened after it: the click, the enquiry, the sale.

08Questions

The things people actually ask.

How much does video production cost in Dubai?

Ours starts at AED 2,500 per project, for ad creative and corporate video alike. What moves the number is scope: shoot days, locations, how many people are on camera, and how many cuts the plan needs. We give a fixed number before starting, not a range.

Do you shoot and edit, or only edit?

Both. We develop the concept and the hooks, shoot and direct, and edit. We also take on editing and cutdowns of footage you already have, which is often the fastest way to get more out of a shoot that only produced one version.

What formats do you deliver?

Whatever the plan needs to run, usually 16:9 for YouTube and the website, 1:1 and 4:5 for the feed, and 9:16 for Reels, TikTok and Stories, in the lengths each placement allows. Framing for the tall cuts is decided on set, not rescued in the edit.

Do you make ad creative for Meta, TikTok and YouTube?

Yes. Ad creative is cut for the platform it runs on and made in variations, so the ad account can tell you which opening works. If we also run the campaign, the ad account is in your name, like every other account we touch.

Can you work to our existing brand guidelines?

Yes. If the guidelines cover type, colour and logo but say nothing about how the brand behaves in the first two seconds of a vertical video, we will propose that part and show it to you before it is used.

How long does a project take?

It depends on shoot days and the number of cuts. You get the schedule with the fixed quote, before anything is booked, and the usual constraint is approvals rather than the edit.